1xWager strikes sponsorship offer with PL new young boys Cardiff
1xWager has been called as a ‘Global Betting Partner’ of newly-promoted Cardiff City for the 2018-19 and 2019-20 months.
Bluebirds supporters worldwide can expect a ‘fun partnership, with great odds, unique tournaments and prizes being announced in due course’.
It is hoped that the relationship can help the Western operator expand its reach and scope across Europe, Africa, the center East, North Africa and the Americas.
1xBet already enjoys a strong following and is currently in the top three most-visited betting and video gaming websites in the world, with over 1000 marketplaces.
To support the mutually-beneficial partnership, 1xWager will have comprehensive use of on and offline resources and will start activation programs alongside the club in each of its territories.
Eugene Kiryukhin, 1xBet’s Director for Development of International Companions, said of the relationship: “This is the first association, we’ve agreed within the Top Group, and we are delighted to make our step into it with a hardworking partner such as Cardiff City FC.
“Last season we really adored how Cardiff fought their in the past into the Premier League from the Tournament and we anticipate helping and working closely with this new partner.”
Cardiff City Professional Director & CEO Ken Choo said: “We are excited by our co-operation with 1xWager; these are a forward-thinking, progressive business with a sizable global footprint.
1xWager shows support for building the ‘beautiful game’ in Nigeria
Western european operator 1xWager has signed independent three-year contracts, complete with first refusal on expiration, for privileges of association with the Nigeria Football Federation (NFF) and the country’s Group Management Company (LMC).
Agreed upon by NFF Leader Amaju Melvin Pinnick and LMC Chairman Shehu Dikko, the deals will provide 1xBet with intensive branding and advertising opportunities across fits concerning Nigeria’s country wide team, and the ones taking place as part of the Nigeria Professional Soccer League (NPFL).
This includes the opportunity to support broadcast of NPFL matches, as the operator will also reap the benefits of coverage across NFF and LMC public websites and digital systems.
Dikko said: “We are delighted to have secured these partnerships. 1xWager is a worldwide brand with an archive of associating with soccer, which underscores the improvement Nigerian Football is making across all levels under the management of Amaju Melvin Pinnick, with the support of key stakeholders.”
“These giant strides emphasize what may be accomplished under a stable football environment,” he added. “Not merely do we’ve leading domestic brands partnering with our soccer; international companies are now coming. We welcome 1xWager to our growing profile of sponsors and companions and assure them that people will do all we can to make the partnerships win-win situations, and find out that value for money is sent to the brands.”
Benefits to 1xWager also lengthen to components of cash, value-in-kind (VIK) and talk about of future income based on decided parameters. As part of the VIK, 1xBet will pay the annual subscription for Instal (match evaluation software) to aid the technical development and player scouting features for the nationwide team and all NPFL night clubs in the country.
By helping Nigerian soccer, 1xBet has increased its association with the ‘beautiful game’ in Africa, having sponsored the 5th African Nations Tournament in Morocco previously this year, where in fact the Super Eagles lost out to the web host nation in the ultimate.
Evgeniy Kiriushin, Head of Business Development at 1xBet, said: “Our objective and strategy has always been driven by the necessity to stand out from other brands by offering a unique and perfect user experience.
“We see Nigeria as an emerging marketing with huge potential, and the partnerships with NFF and LMC offer us the chance to deepen our brand while supporting football development. Interesting times await Nigerian Soccer enthusiasts and sports-betting fanatics with the admittance of 1xBet into the Nigerian market.”